Sociology and Communication

Communications and Sociology Communication The speaker could lose the audiences' support by talking over their head or making everything sound boring. For example, during a financial seminar many people are discussing ideas that are helpful the individual. However, they will use industry related jargon and terms. This causes everyone to become confused and bored with the topic. Once this happens, is the point they will lose interest. (Pauley, 2009) Emotions are important in helping the speaker make a direct connection with the audience.

This occurs by using them, as an avenue to help the audience to feel a sense of excitement and listen to what they have to say. These feelings encourage the individual to become interested in what they have to say and want to learn more. The speaker needs to think about the audience, their experiences and the topic. The combination of these factors will have an influence on the way they are able to present key ideas and offer more insights.

It is at this point, when everyone will become interested in what they have to say. (Pauley, 2009) Some speech topics that warrant an emotional appeal include: experiences, challenges, overcoming them and the new ideas themselves. These areas help the speaker to connect with the audience and offer unique insights about the best avenues for meeting key objectives. This encourages everybody to listen carefully as they can easily relate to them. If there is too much of an emphasis on negative emotions, it will turn the audience off.

These issues make them feel bad and it causes them lose interest in the ideas that are presented. Instead, these feelings must be lead to a logical conclusion with positive solutions. (Pauley, 2009) Discussion 2: Sociology The two social movements which had the greatest impact on society in the last 50 years include: civil rights and environmentalism. Civil rights helped to draw attention to the fact that inequalities exist within society. This has led to a focus on providing more opportunities to minorities, women, lesbians and immigrants.

The result is that the government, press and society want to ensure that everyone is treated fairly and given equal opportunities for resources / services. (Light, 2010) In the case of environmentalism, there was an emphasis on reducing pollution and protecting the ecology. These transformations have led more laws and regulations in order to prevent firms from engaging practices that were harmful to stakeholders. This has changed the way everyone looks at these issues and how different regulations are enforced.

The combination of these factors are leading to policies, which will take into account the impact of various practices on variety of stakeholders vs. specific segments. (Light, 2010) These two social movements had an impact on me by changing my perspectives about equality and the environment. In most cases, I believe that everybody needs to have the chance.