Consumer Behavior Consumer Behaviour Why Term Paper

PAGES
2
WORDS
837
Cite

The need for creating a high level of collaboration across volunteer organizations that first create a specific messaging strategy by each intended audience is critical. The messaging for corporations and governmental organizations needs to focus on a highly collaborative, shared responsibility for creating healthier, more balanced environment for future generations. Social responsibility as the foundation for ensuring collaboration between corporations, government organizations, and volunteer organizations can galvanize all of these organizations to move in a common direction with each other. Messaging for individuals needs to stress that every person counts in changing global warming's impact on the planet and that everyone shares in the responsibility in preserving the environment and its natural resources. Putting effort into creating highly collaborative relationships across other volunteer organizations, coordinating and enlisting the help of corporations and government organizations has the potential to be a highly effective strategy is achieving global warming-related objectives. Gaining the commitment and use of resources across corporations and government organizations, including their funding of messages to the public, changing processes within their organizations...

...

Having volunteer organizations' leaders meet with corporations' and government organizations' leaders to create strategic plans on how to better impact global warming and also raise awareness of this issue globally could be highly effective.
Funding, political cooperation and collaboration, and the ability to define messaging strategies across all each consumer demographic is also critical. Underscoring the collaboration between volunteer organizations, government agencies and organizations, and corporations is the need to also create a shared resource trust fund to finance strategies to bring both global warming change and also raise awareness significantly over time.

In terms of the actual execution of these strategies, the best approach for ensuring a high level of collaboration is to have volunteer organizations' leadership meet face-to-face with corporate and government leaders. For these collaborations to be successful, it is critical for each of these organizations' leaders trust each other and knows each other personally. For communicating to the public, there needs to be a multichannel-based communications strategy that includes blogging, e-mail blasts, websites, micro sites (small websites), sponsoring events, and also showing through advertising programs that show how important it is for people to conserve and work to alleviate the consumption habits that increase the pace of global warming.

Cite this Document:

"Consumer Behavior Consumer Behaviour Why" (2007, November 03) Retrieved April 21, 2024, from
https://www.paperdue.com/essay/consumer-behavior-consumer-behaviour-why-34663

"Consumer Behavior Consumer Behaviour Why" 03 November 2007. Web.21 April. 2024. <
https://www.paperdue.com/essay/consumer-behavior-consumer-behaviour-why-34663>

"Consumer Behavior Consumer Behaviour Why", 03 November 2007, Accessed.21 April. 2024,
https://www.paperdue.com/essay/consumer-behavior-consumer-behaviour-why-34663

Related Documents

Consumer Behavior - Analysis of Coca-Cola Consumer Behavior - Analysis of a Product or Service The objectives of this report are to discuss what consumer behavior is, why consumer behavior is vital, and how consumer behavior is influenced by the needs, goals, and motivations of the consumer. The purchase and use of a product by the Coca-Cola Company will provide support for this report. The consumer behavior of consumers of soft drinks

Consumer Behavior New Zealand Consumer Behavior This research paper has to do with the consumer behavior of the people of New Zealand. The structure of the paper is broken down into how consumer buying behavior is affected by "income status, occupation, Education, geographic, demographics, lifestyles and culture, possessions and level of influence" in their desire to purchase a product such as Hennessey Cognac. Income status means a great deal when looking at

Consumer subjective personal introspection of your own buying behavior, and to relate this to the notion of products as extensions of the self and consumer behaviour theory. buying behaviour Subjective personal introspection of your own buying behaviour as an extension of the self and consumer behaviour theory It has been noted in many studies on consumer behaviour that the products that the individual purchases are very often closely linked to the identity and

Consumer behavior analysis is an important element in relationship marketing that focuses on examining the role of the customer across various aspects. This element basically emphasizes on effective reaching out of customers and potential markets. Consumer behavior analysis is regarded as a data-centered marketing technique that is used to directly reach out to individuals with customer data assessment that help in improving an organization's business profits. Consequently, one of the

Consumer Behavior and Purchase Decisions: In today's society shoes are regarded as footwear products that are geared towards protecting the human foot while providing comfort to carry out several activities. In addition, they are seen as fashionable items that are used to improve self-image through providing decoration. Generally, consumer behavior and purchase decisions for these items are usually affected by various factors such as material selection, attractiveness of the store, shoe

The second was a Cafe study of cash vs. credit, which was completed in a lab setting, the respondent base included 147 undergraduates between the ages of 20 to 46 years of age with a median monthly income of $1,000 or less. The objective of this lab study was to determine the elasticity of demand for desserts when the respondents were given $10 in cash and told they could