Instrumentation To Measure Social Persuasion Essay

PAGES
2
WORDS
780
Cite

Reliability and Validity Reliability

Reliability refers to the capacity of an instrument to capture the most accurate and "truest" score of an individual. A reliable test enables us to distinguish one individual from another with confidence that errors will primarily be generated by individual differences, and to a lesser extent, to the imperfections of the instrument. Indicators that a test is reliable include test-retest reliability that is accounted for by the internal consistency in the components of the test. The test-retest criteria is generally considered a manifestation of the consistency of measurement for individual performance over time, such that the score a person gets on a test today will be the same -- or nearly the same -- as the score the person gets on a test, say, in three, six, or twelve months. There are a number of substantive issues with the test-retest criteria, including chance covariation, memory, and populations subsets. Chance covariation is a possible factor since there is always a non-zero covariance between any two variables. Indeed, when a number of items on a test are correlated, the reliability of the test is greater since it is better to have more measures of a construct than fewer. When the time periods between the testing sessions are too short, the test-taker is likely to remember test items and responses. This means that the scores will be correlated rather than providing a true score. Reliability is not the same for all subsets of a population....

...

For example, while IQ scores age considered to be relatively consistent in the general heterogeneous adult population, the IQ scores of a homogeneous population -- say, for example, college students -- will be less reliable since there are fewer individual differences and the range of IQ scores are likely to be restricted. Poor reliability can negatively impact statistical power; that is, increase the chance of committing a Type II error. Reliability is an important attribute of a test since it conveys the consistency of the instrument.
Part 2. Validity

Schwenk, G. (2009). Evaluating social influence relations: An item-response-modeling approach. Metodoloski zvezki, 6(1), 27-50.

The questionnaire items proposed in this measurement instrument focus on three distinct dimensions of social influence: authority, coercion, and persuasion. The instrumentation is intended to be use in social networks, and uses network autocorrelation models to examine applicability. Of the three dimensions of social influence, persuasion…

Sources Used in Documents:

References

Huck, S.W. (2012). Reading statistics and research (6th ed.).Columbus, OH: Allyn & Bacon.

Newton, P.E. & Shaw, S.D. (2013) Standards for talking and thinking about validity. Psychological Methods, 18(3), 301-319. Doi: 10.1037/a0032969

Sireci, S.G. (2007). On validity theory and test validation. Educational Researcher, 36(8), 477-481. (ProQuest Document ID: 1403803131)

Schwenk, G. (2009). Evaluating social influence relations: An item-response-modeling approach. Metodoloski zvezki, 6(1), 27-50.
Trochim, W.M.K. (2006). Research methods: Knowledge base. Available: http://www.socialresearchmethods.net/kb/


Cite this Document:

"Instrumentation To Measure Social Persuasion" (2014, October 16) Retrieved April 25, 2024, from
https://www.paperdue.com/essay/instrumentation-to-measure-social-persuasion-192785

"Instrumentation To Measure Social Persuasion" 16 October 2014. Web.25 April. 2024. <
https://www.paperdue.com/essay/instrumentation-to-measure-social-persuasion-192785>

"Instrumentation To Measure Social Persuasion", 16 October 2014, Accessed.25 April. 2024,
https://www.paperdue.com/essay/instrumentation-to-measure-social-persuasion-192785

Related Documents

complexities of doing business in our virtual age, looking in particular at e-commerce but also asking how the presence of e-commerce on the market has affected traditional businesses as well. Once upon a time - that golden age - things were simple. You decided you wanted to grow up to be a bookstore owner. Or a hardware store manager. Or a florist. So you leased a store, bought some

Consumer Web Site Design: Purchase Intentions and Loyalty in a Business-to-Consumer (B2C) Internet Commerce Environment RHETORICAL DISSERTATION Electronic commerce has experienced the meteoric rise and subsequent crash of any behemoth entity cast aloft without moorings or foundation. From a now short but historical vantage point, this profound economic failure during the dot-com heyday can likely be attributed to a few key factors. Many experts in the field of e-commerce have suggested remedial

Released by the FBI and
PAGES 65 WORDS 17274

" Human development- behavioral shifts in human being that tae place during the course of an entire lifespan ("Human Behavior"). Risk Analysis- the activity of determining and analyzing the dangerous natural and human caused negative events. This analysis takes into consideration the risks these event pose to businesses individuals and governments. Within the domain of information technology risk analysis reports are utilized to tailor technology-related objectives with a an organization's business objectives.

Home-based Nurse-Coached Inspiratory Muscle Training Intervention in Heart Failure In order to devise an optimal experimental study, the primary information required and used by the researcher in this study is identification of the specific research issue to be addressed. From this foundation, the best design for this study can be determined. The specific research issue in this study is key to the relevance and importance of any data observations. A

The trainer will then focus on the steps to be taken to develop new skills. For example, if the trainer wants to talk about motivating, leading, negotiating, selling or speaking, it is best to start with what the learners do well before showing some chart on Maslow's theory, Posner's leadership practices, or selling skills from some standard package that has been develop elsewhere. Many foreign trainers make grave errors