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Campaign for the U.S. Presidency
When Barack Obama was elected to the presidency in 2008, it was a remarkable historical event; never before had an African-American achieved the highest office in the United States. And Obama was facing a daunting task; he was expected to bring the country out of the severe recession, create new jobs, to help the middle class regain its footing, stimulate the economy, and shore up the housing crisis as well. He promised to do these things -- and to kill bin Laden no matter where he was hiding -- and in terms of several of these promises, he succeeded. But in the dynamics of a presidential election -- especially in 2012, when corporations and wealthy individuals with personal agendas can pour millions into campaigns with no accountability as to the source (think the Citizens United decision in the Supreme Court) -- wild accusations and vicious smears become a significant part of the process.
This paper references themes from Brinkley's Chapter 32 (the "historic" election cycle of 2008; the decline of the Bush presidency; and the growing threat of fundamentalist terrorism), and from The New York Times and from the peer-reviewed...
Bush; b) Obama sold himself as a "new kind of political leader" who could unite a very polarized electorate; and c) Obama put together a coalition of young people, minorities, "upscale professionals, minorities" with a message of "hope and change" (Decker, 2012, p. 22). Fast forward to the 2012 presidential election and Decker writes that Obama's job approval ratings have dropped from 63% to "a little less than 47%" (Decker, 22).
Moreover, Decker (in a September 2012 scholarly article) asserted that the public sees the Affordable Care Act (Obama's signature domestic achievement, AKS "Obamacare") as "a bust," and job growth has slowed to "anemic levels"; hence, Decker's thesis is that Mitt Romney is poised to capitalize on the public mood which is upset about the lack of new jobs and wants Obamacare overturned. If Romney puts a "credible plan" forward, he will move into the White House, Decker asserts…
Works Cited
Decker, Jon. (2012). Obama and Romney: The Path to the Presidency. Policy Review. Issue 174. 21-33.
Kristof, Nicholas D. (2012). Obama's First-Term Report Card. The New York Times. Retrieved December 1, 2012, from http://www.nytimes.com.
Peters, Jeremy W. (2012). Conservative 'Super PACs' Synchronize Their Messages. The New
York Times. Retrieved December 1, 2012, from http://www.nytimes.com.
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