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  5. Consumer Attitudes Towards Green Packaged Research Proposal

Consumer Attitudes Towards Green Packaged Research Proposal

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Excerpt from Research Proposal :

This study will incorporate consumer perceptions and attitude green products, green values, green label and green environment. Finally, it will provide insights on areas of green buying commitment and green purchasing intention (Biel, Hansson & Ma-rtensson, 2008).

References

Abele, E., Anderl, R., & Birkhofer, H. (2005). Environmentally-friendly product development: Methods and tools. London: Springer.

Ahvenainen, R. (2003). Novel food packaging techniques. Boca Raton, FL: CRC Press

Biel, a., Hansson, B., & Ma-rtensson, M. (2008). Individual and structural determinants of environmental practice. Aldershot: Ashgate.

Charter, M. (2009). Greener marketing: A
...Sheffield: Greenleaf.

Denison, E., & Ren, G.Y. (2007). Thinking green. Hove: Roto Vision.

Farnworth, C., Jiggins, J., & Thomas, E.V. (2008). Creating food futures: Trade, ethics and the environment. Aldershot, England: Gower.

Grunert, K.G., Thogersen, J., & O-lander, F. (2005). Consumers, policy and the environment: A tribute to Folke O-lander. New York: Springer.

Hoyer, W.D., & MacInnis, D.J. (2008). Consumer behavior. Mason, OH: South-Western.

Lamb, C.W., Hair, J.F., & McDaniel, C.D. (2012). Essentials of marketing. Mason, Ohio: South-Western Cengage Learning.

Lindgreen, a., Hingley, M.K., & Vanhamme, J. (2009). The crisis of food brands: Sustaining safe, innovative and…
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Sources Used in Documents:

References

Abele, E., Anderl, R., & Birkhofer, H. (2005). Environmentally-friendly product development: Methods and tools. London: Springer.

Ahvenainen, R. (2003). Novel food packaging techniques. Boca Raton, FL: CRC Press

Biel, a., Hansson, B., & Ma-rtensson, M. (2008). Individual and structural determinants of environmental practice. Aldershot: Ashgate.

Charter, M. (2009). Greener marketing: A global perspective on greener marketing practice. Sheffield: Greenleaf.

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