Sign Up Now
Get instant access to over 1 million+ study documents
OR
Already registered? click here to login
By creating your account, you agree to our terms of service, privacy policy and student honor code.
¶ … movies influence us? Do they have the power to alter our perception of reality as Plato suggested? Do movies and television provide us with truth or illusion?
Remarkable advancements in transportation and mass communication in the last half-century have given rise to a true "global village" or "mass society." People everywhere have access to information about all that happens anywhere in the world. Mass media serves to provide us with a torrent of facts whilst simultaneously aiding us in organizing it (Sylwester). These channels of information take advantage of areas of powerful emotional stimulation and help mold one's views and knowledge -- as with society's swift media-powered growth in terrorism-related knowledge. Bin Laden was earlier an unimportant figure. Further, the 9/11 attack's many thousand fatalities were obscure office-goers until a number of newspapers across the nation printed anecdotal tribulations of them all. Nationwide firefighters and police officers, as well as the mayor of New York (who was harshly disapproved before the terror attacks) suddenly found themselves elevated in respect. A country that was already overcome by an economical dip needed to be emotionally stimulated to react. Likewise, charities cite examples...
Youngsters constitute the major societal group that is self-conscious and striving to maintain a good image. Therefore, marketers and producers largely target this group. A movie may have both a good and bad influence on people based on their individual responses to it. Modern-day youngsters are becoming desensitized to actual violence and are unable to easily distinguish between the imaginary and the real.TV and movie violence may appear real to kids. Further, society, in general, is under the wrong impression that it ought to lead the kind of life movies portray (Ayala).
Plato, in his "Allegory of the Cave," likens people to chained prisoners who lead their whole lives within a cave and start believing the reality in shadows moving across the cave's wall. They were barred from seeing the outside world and, consequently, when a prisoner got freed of his chains and exited the cave, he perceived a whole new world. As he started experiencing the real world, he understood that the shadows on the cave's wall (which he viewed as reality) were, in fact, nothing but illusions. In the end, he wondered if his life was better as a prisoner in a cave, shielded from the harsh realities of life and seeing only a fantasy, or if the real world was better as he could see reality. The former prisoner was compelled to tackle reality (Manera). Twenty-first century media offers audiences a torrent of simultaneous…
Bibliography
Ayala, Alejandro. Rojas. How has movies changed the perception of people about life? Prezi.2007.
Dahl, Gordon., & Dellavigna, Stefano. Does Movie Violence Increase Violent Crime? Oxford Journals, 677-734. 2009.
Lutts, Ralph.. The Trouble with Bambi: Walt Disney's Bambi and the American Vision of Nature. Forest and Conservation History, 160-171. 1992.
Manera, Anne. The "Allegory of the Cave's" Influence on 21st Century Media. Digital Brush Strokes. 2007.
Mass Communications Applying Mass Communication Theories What traps should communicators avoid in using fear appeals in their messages? Fear is an emotion and messages that appeal to emotions must tread not so much lightly, but rather, quite meticulously, especially when calling upon an emotion such as fear. Successful marketing campaigns of the 21st century often use the approach of marketing more than a brand; they brand a lifestyle choice and/or a personality. (Who's
Facebook In Mass Communication Mass communication can be described as a process a message is created and transmitted by an individual, group of persons, or an organization. This usually involves the use of some medium and the message is spread to a large, anonymous, heterogeneous audience (Pearce, 2009). Mass communication has undergone a lot of evolution from the prehistoric forms of art and writing to the current methods of communication such
Sociology of Mass Communication In the study of sociology, social institutions play a vital role in implementing and dictating the norms and rules within the society. These social institutions may be political (political organizations), economic (business corporations, companies, or entities), or related to the civic society (family and socially-oriented cause groups). However, the advancement in technology and the sudden influx of the people's demand for information and entertainment created the
Other cable news channels and the broadcast news shows also offer infotainment. Like CNN, the content and points-of-view generally do not challenge and I have found that the mass media underestimates the intelligence level of the viewers so much so that content is "dumbed down." However, some television news sources are able to break the mold. Comedy news spoof program the Daily Show makes fun of the media's faults while
Communication Media convergence goes beyond a critique of media conglomeration, to critique the media itself. Convergence of media assumes that multiple media occupied separate domains in the past. Convergence of media suggests that the distinct domains of media (books, websites, radio, film, and television) have melded and it is no longer possible to manage a single media. Messages are conveyed simultaneously with multiple media formats, but each medium has unique strengths and weaknesses. Books as
Mass Comm Final One theme that is a constant throughout the study of contemporary mass communication is the function that mass communication holds in the democratic political process. Although the present-day concepts of "media" or "mass communication" would have been unknown at the time of the Bill of Rights, it is nonetheless clear that the First Amendment's guarantee of freedom of the press essentially enshrines in law the notion that an