Organizations and Strategy

Introduction

Fat fashion commonly describes the designs in the clothing industry that move faster from the runways to the stores with the sole purpose of taking advantage of the trends. These collections are mainly about the styles worn by celebrities and presented at the Fashion runways. Fast fashion is beneficial since mainstream consumers can purchase the hot new look at affordable prices. It becomes more common due to quicker and cheaper manufacturing and shipping methods (Hunt-Hurst, 2005). Nonetheless, there has been an increased appetite for the up-to-the-minute styles and the consumer purchasing power roses among the youth to assist them in instant gratification. The trend has been problematic, especially for the developed and established clothing trade labels, since introducing the new collections on an orderly and seasonal basis becomes is tedious. However, it is common for fashion retailers to introduce products continuously in a week to stay on a particular trend (Hunt-Hurst, 2005). The organizations in this sector must employ unique strategies to gain profits and develop a better competitive advantage than their competitors. Similarly, they must work under business ethics that benefit the organizational culture to solve several ethical dilemmas in the industry. Therefore, the companies in the fashion industry must have a corporate culture that affects their ethical conduct and strategic decisions.

Discussion and critical evaluation

The fashion industry's organizational structure is characterized by design, purchasing, sales, and marketing. Design and purchasing are known as the creative department. It is responsible for coordinating the designs of the product lines and working together with the purchasing director and product manager. The department also influences the design and pattern teams. The designers in these companies are often trained in design schools, and they are prominent in English with knowledge in pattern-making (Moorhouse, 2020). The purchasing department defines the product categories, the quantities needed to be purchased, and the prices and qualities for each style (Moorhouse, 2020). It also involves the exact date these products arrive at the stores. The departments manage, update, and improve the company's network of suppliers. The sales and marketing department is one of the essential departments in the industry. It is the cornerstone of fashion companies. The sales department plans and coordinates distribution in various channels, including the multiband, retail, and eCommerce department. It also coordinates the company's merchandising activities (Moorhouse, 2020). The sales and marketing department help the organizations to explore the new areas it may operate in based on commercial developments and attract investors to open new sale points.

The organizational structure impacts the strategic decision. The strategy in the industry is the plan that the entire business sets out to explain how the organization will use its significant resources. It is a pan of action helping the company reach a specific goal and stay on good terms with the vendors and clines. For instance, the organizational structure in Gucci highlights the company's thinking about its hierarchy, assigning tasks, and ensuring that the workforce collaboratively works to achieve a particular goal (Roshchupkina, 2021). Its main aim is to avoid overlapping tasks and confusion when laying a solid foundation for long-term productivity. An overlap in functions leads to a lack of accountability, inefficiencies, and confusion affecting profitability. Gucci's structure clearly defines people's roles, and it revises...…them to buy clothes and other distinct accessories that build these identities. These new collections commonly come in the stores two weeks a month, and the consumers are convinced to purchase new clothes. The people learn from the market whether they need more clothes and when they should be fashionable. These changes occur quickly, and people should learn to keep up with fashion. Social media mainly fuels fast fashion, and the influencers share their last updates to inspire the viewers and the younger generations who want more clothing. The purchasing trends in the fashion industry have increased in the last 15 years. These natural consequences fall in actual clothing utilization, whereby some items have been discarded since they are out of style and are worn out. The industry primarily functions by outsourcing some particular processes placed with cheaper labor and fewer regulations on hygiene and safety. The sector has been characterized by laborers who work overtime with low wages and have few rights.

People should change their habits to influence the value chains globally. They also demand garment workers s' labor rights and find ways of protecting the environment. The fashion industries can use a distinct model, implying that they can develop a slow production process whereby they reuse the materials that are already existing. This makes the industry remain in a circular system characterized by repurposing new clothes and making them new ones. Fast fashion is also considered cheap since hidden costs are not accounted for. Nevertheless, we can create clothes focusing more on environmental and social sustainability boundaries. Consumers should set their minds on owning less and high-quality pieces of…